At Advancing Alternatives, we are committed to protecting your Personal Information and to providing clear and transparent disclosures about the types of information we collect and how we use it.

When you visit our website, cookies may be used to collect information that distinguishes you from other users of our website.

This Cookie Policy describes the purposes for which we and our partners use cookies and similar technologies and how you can manage your preferences regarding cookies.

Who we are and how to contact us

We are Advancing Alternatives of 501 Richardson Dr, Suite 600, Lancaster, PA 17603, USA. If you have any questions about Cookies or about data protection in general, you can reach us using [email protected] or call us on 877 546 2257 or write to us at the above address.

What is a cookie? 

A cookie is a text file or software element that records information about your device’s navigation on the Internet. It is controlled by your browser and sometimes contains a unique number or a random number. A cookie allows us or our partners, as creators of cookies, to recognize your device during the period of its validity when it accesses digital content that contains cookies from the same creator.

Some of the information from cookies does not allow your direct or indirect identification, nor does it constitute Personal Information. Other information may allow your identification and as such is subject to our Privacy Policy. If you would like more information regarding how we use, store, and protect your Personal Information and your rights, we recommend that you read our Privacy Policy.

Why does Advancing Alternatives use cookies?

We are always looking for new ways to improve our website and provide better content and experiences to you. Consequently, we and our partners use different types of cookies.

A cookie can be classified in different ways. 

According to its lifetime, a cookie is either a Session cookie, which is deleted when you close your browser or a Persistent cookie, which remains on your device for a predefined period of time, according to the specific cookie’s lifespan.

Given the domain to which they belong, they are either First-party cookies, which are set by the web server of the visited site and have the same domain, in this case www.advancingalternatives.com. Alternatively, Third-party cookies, which are stored by another domain in the domain of the visited page.

Apart from these characteristics Cookie can be classified in terms of how they work:

  • The least privacy invasive type of cookies are Essential or Necessary cookies. These cookies are essential or necessary to ensure that a website works properly and is secure so that you can navigate a website and use its features. Without these cookies, certain features of a website would not function, and thus you would not be able to use certain services.
  • There are also Functional cookies or sometimes called convenience cookies. These cookies allow a website to remember the options a user has made (including user ID`s stored, consents given, or languages selected) and other personalization options you have selected when browsing.
  • Further there are also Analysis and performance cookies, which are used to monitor and improve the function and service of a website. Those can track down problems when using a website, facilitate online surveys, record visitor numbers, and provide analytics metrics.
  • Lastly, advertising cookies or targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.

Besides the usual Essential or Necessary cookies, we use Google Analytics to analyze usage data. Google Analytics uses specific cookies (_gid, _gat and _ga) for this purpose. The information stored in the cookie about your use of this website is transmitted to a Google server and stored there. We use the usage data collected with the help of Google Analytics to evaluate and statistically analyze the use of our website by its visitors. The data collection and processing is carried out on the legal basis of our legitimate interest in the optimization of our website including evaluation and analysis.

You can object to the data collection by Google Analytics following this link http://tools.google.com/dlpage/gaoptout and Google’s privacy policy can be found here https://policies.google.com/privacy

How can I manage cookies?

Most browsers allow you to control cookies through the cookie settings, which can be customized for giving your consent to the use of cookies. In addition, most browsers will enable you to review and delete cookies. To do so, please refer to the documentation provided by your browser manufacturer by following the for you relevant link Google Chrome, Mozilla Firefox, Microsoft Edge, Opera, Safari.

Does this policy change?

We may update our Cookie Policy from time to time. This might be for a number of reasons, such as to reflect a change in the law or to accommodate a change in our business practices and the way we use cookies. We recommend that you check here periodically for any changes to our Cookie Policy.

Who should I contact for more information?

If you have any questions or comments about our Cookie Policy or wish to exercise your rights under applicable laws, please contact us.

Effective Date

December 30, 2023